Namaxis and GoDaddy Auctions: a perfect match

Buying and selling domains

GoDaddy Auctions is a well-known place to buy and sell domains. But buying lucrative domain names and then selling them with an eye-popping price tag is easier said than done.

Namaxis perfectly showcases an inspiring success story for the buyers and sellers of domain names.

Though the domain name brokerage business is a very profitable business, one needs to learn a few things before starting. Learning from someone who made it from zero is the best way to do so.

Related: The ins and outs of domain investing with NamePros

How a single phone call changed Neha’s life

One day while in her final year of M-Tech, a GoDaddy rep called to let Neha Gupta know that her domain name,, was expiring soon. The rep suggested that Neha consider listing it for sale on GoDaddy Auctions.

This got her thinking about investing in domain names and selling them, which she was earlier not aware of. Since then, she has bought and sold many domains.

Neha sold for $13,500 to a Chinese startup.


GoDaddy Auctions became the launching pad for her new business, a domain acquisition service called Namaxis.

Let’s listen to Neha Gupta, founder of Namaxis.

Related: Unearth your gold mine — how to list domain names for sale

Q&A with Neha Gupta, founder of Namaxis Corporation

Where do you originally belong to?

I was born and brought up in Karnal, Haryana. Now I live in Noida, Uttar Pradesh.

What were you doing when GoDaddy called?

GoDaddy Auctions Namaxis Neha in Office

When the Godaddy rep called me, I was working in my college lab.

The representative said ‘Your domain name is about to expire. Do you want to renew it?’ I said ‘No.’ Then she asked me if I wanted to sell the domain name on Godaddy Auctions. I was very surprised to hear this — an auction for the domain name! It is just a name.

I thought, ‘Why would someone buy my domain for the high price?’


I found this strange, but then I started researching on domain name auctions.

When and why did you first register

I registered on 27 March 2017. I registered it because I saw a lot of potential in it and I was sure buyers were willing to buy it at a good price. Also, I knew that “Yooya” is an informal English word meaning “yes.”

I registered this domain name for $6452. At the time, I registered four to five four-figure domain names and five or six three-figure domain names with all the money I had. According to my research, I predicted to sell at least half of them and that happened with me.

I still have the domain that never got sold.

Related: How do I find out my domain value?

Tell us more about how the sale of progressed.

Sale of started with an email. I replied to the client, who represented a big Chinese startup, and then he emailed back with his coordinates.

It was at 4 a.m. IST when the whole deal happened. It was the most exhilarating day of my life.

I clearly remember that it was a weekend when I spoke with him and quoted him $20k initially for the domain. The buyer was very prompt and eager to buy He met with his investors and called back within two days with his final offer of $13.5k and told me he wanted to proceed via only.

Please tell us a bit about your business.

Presently, I am a full-time domain investor. My company provides domain advisory, acquisition and brokerage services. We also do domain name investment and trading along with that.

I will soon launch a new domain marketplace named Along with that, we also provide website design, app development and other digital marketing services. Currently, I have an office in Noida and consisting of a 10-member team.

Do you have any tips for those interested in buying and selling domain names for profit?

My advice to domain name aspirants would be:

Take your time

Domain industry is not a get rich quick scheme. Don’t rush it — go slowly and do a lot of research before buying your first domain name. I researched for about 1.5 years before I bought my first domain name.

Don’t be discouraged

Don’t get influenced by the big numbers/sales of people in this circle. There are also a lot of trials and tribulations going in the background.

Make your own way

Avoid copying others blindly. Instead, try to understand concepts, create your own space and replicate successes constantly.

Stay up-to-date

It is necessary to keep yourself updated with the current and the future trends. Keep yourself abreast of things happening around the globe. You never know which piece of information will come in handy during your purchase.

Start your own success story with GoDaddy Auctions

GoDaddy Auctions Neha Gupta

The conversation with Neha Gupta, the founder of Namaxis Corporation is quite a revealing and inspiring one for anyone who aspires to make a business through buying and selling of domains.

As per her advice, you need to put a lot of research into buying each domain to get good value in the long run. It doesn’t come by fluke, but through consistent effort powered with meticulous research and observation. The business of domain investing requires a focused and patient approach to learn the intricacies of lucrative domain names over time.