Even if you operate outside the tech world, .dev could be a good fit. Say you’re a construction developer known for big projects. Or you’re in charge of development for a charity, securing the vital funds that let them operate. There are many specialties within the field of medicine and behavioral science that focus on human growth, and .dev domains would be a perfect fit for someone establishing an online presence for their clinic. In fact, any individual or organization that works on improvement should register .dev in order to lock down a key component of their brand.
Taking it one step further, Dev is also a fairly common first and last name throughout the world, which makes it perfect for creating a personal brand. If you’re named Dev or Devin or anything else using those three letters, .dev domain names are a tailored fit, as it’s a familiar handle from Boston to Bangladesh.
Turns out .dev is pretty useful for lots of non-techy things in industries you might not have expected. That kind of creative thinking is key when you’re looking to secure a domain name. Because there are so many variations and creative uses for a word, it’s important to sit down and let your creativity percolate until inspiration strikes.